January 08, 2008

Around The Search Engines Jan 08 2008

Here's another round of Around The Search Engines for my adoring readers:

Google's search juggernaut continues - News.com

Google just keeps getting more popular for search.The latest figures from Hitwise, which monitors search market share, show Google with a record 66 percent share of Web searches in the United States for the month of December 2007.

The AdWords Content Network - Better Than Ever - PPC Discussions

If you've been in the paid search game for awhile you no doubt have an opinion of the AdWords Content Network. If you haven't used the content network in the past 12 months that opinion probably is something along the lines of "it sucks". I know a few years back, almost without exception, that was my opinion. One of the first things I told folks new to AdWords to do was to make sure they were opted out of the content network.

The flow of information at the Googleplex - Official Google Blog

Earlier on this blog, we shared some exciting early results from our firm's implementation of prediction markets. At last Friday's meeting of the American Economic Association, we shared the results of a deeper study, "Using Prediction Markets to Track Information Flows: Evidence From Google," that uses prediction markets to show how organizations process information and respond to external events. Here are some interesting findings:

Matsushita's Panasonic and Google to launch Internet TVs - Reuters

Web giant Google Inc is developing televisions that display Internet content such as photos and videos together with Matsushita Electric Industrial Co Ltd's Panasonic unit.

10 Simple Steps To Social Media Success In 2008 - Search Engine Land

It's no secret that social media should be an integral part of your online marketing strategy. Creating viral content and promoting it is only a fraction of the equation. You must also strengthen your online footprint and become part of the network. Trying to figure out where to start can be daunting.

Enjoy and be refreshed!

Thank You